In the gym, we have “The Pit”, which is our practice area to hit balls that we had to sink into the floor so our taller golfers wouldn’t hit the ceiling with their drivers. Whenever I’ve got some time, I like to hit balls, and say, watch the first round...
One of the best parts of 18STRONG is watching the light bulb go off. The one when a golfer says to himself, “Yes, I’m ready! Let’s f-ing do this!” It’s so great. And my role is to take that jolt of motivation and quickly turn it into long-term habits that...
Alright, we’re going to get right into it today with this simple concept… Subtraction can lead to massive breakthroughs. For example, Remove habits that disrupt your sleep, like screen time or caffeine too close to bedtime. Remove exercises that don’t align with your fitness goals or you simply don’t enjoy...
On this day in 1996, Carl Lewis won his FOURTH consecutive gold medal in the long jump – 12 years after his first at the LA Olympics in 1984. So, what allows a human like Carl Lewis to jump almost the equivalent of a first down (29’ 1 1/4")? It’s...
Okay, since we re-released Hyper-Elastic Distancetwo days ago on Wednesday, something dawned on me. Something I’ve been thinking about for a long time. And is completely illogical. Why do we want more distance? Shorter approaches equal better scoring chances, right? Of course. But, that’s not really why we want more distance. Our lizard...
So, Hyper-Elastic Distanceofficially re-opened yesterday. And our Crew is jumping on board. Today, we’re changing the math of how we achieve distance. Since the inception of golf fitness, we’ve focused on two things: Strengthening muscles Increasing speed It looked like this: Strength + Speed = DISTANCE And golfers have been knocking the dimples...
It’s been a loooong time, but… Hyper-Elastic Distance is officially re-opened! We never want to overwhelm you with too many things at once. But, our Crew has been asking for more distance. And Hyper-Elastic Distance is how we do it. Here’s how it works: In the next 14 days, we’re going to supercharge...
Who wants to be normal? You’re reading this email – and while there are quite a few really smart subscribers to our daily-ish email, there are millions who aren’t. There are golfers out there who want to get into shape and play their best golf who have never heard of...
Happy Open Championship Day 1! Now, before I fully start the full-on Draft Kings pool domination and win a cool $76.50 on Sunday, lemme ask you something… Which works better to get you off you’re a$$? Is it shame or is it love? Or a combination of the two? Years ago, we were remodeling our...
I don’t care if it’s been since high school since you played soccer, basketball, baseball, or whatever your sport was, you are still an athlete. That doesn’t go away (especially for us nut job golfers). So, we spend a lot of time talking about workouts, but what do we need...